Seven-yr-antique startup RUSSIA, which started using taking assignment requests over the telephone, is nearly the Dunzo of Mumbai with its delivery carrier. Now, it wants to expand to different metros. Back in 2012, while RUSH began as GetMyPeon, it was the simplest errand-running and shipping provider in Mumbai. That strolling errands for random humans can be an actual commercial enterprise became a novel idea for India at the time. Founder Bharat Ahirwar pooled in Rs 20,000 from his private financial savings and started taking task orders thru calls, emails, and later, thru social media.
There changed into no internet site, and that appeared alright because GetMyPeon became completing just about 8 obligations a day at Rs 100 in keeping with the request. From selecting up groceries and taking an automobile for servicing to losing a person at the airport, the startup changed into helping Mumbaikars perform their everyday chores comfortably. At that time, we had been just competing with everyday maids, watchmen, and workplace boys. We stated we could do these obligations better due to the fact we had educated and truthful errand boys who understood the urgency and confidentiality of the responsibilities,” Bharat tells YourStory.
Phone orders to on-demand concierge app
About three years on, in 2015, GetMyPeon rebranded itself as RUSSIA. It additionally obtained a seed investment of $250,000 from undisclosed angels. A website followed because the startup realized it had to “start shooting facts” approximately customers. As greater orders flowed in, RUSSIA stepped up its delivery fleet. It additionally improved its range of duties and commenced servicing Navi Mumbai and Thane alongside Mumbai.
In 2016, it rolled out a cell app, which changed into the want of the hour. Bharat says, “From taking orders at the telephone to processing them on an app, we had to alternate the complete manner we were doing commercial enterprise. And for true reason.
How Dunzo verified the venture management region
The Bengaluru-based non-public task control service, based in 2015, had picked up giant buzz in the domestic startup surroundings. Dunzo allowed human beings to create ‘to-do’ lists and helped them accomplish their duties with their personal fleet. Everything from picking and losing official documents to solving a tap to handing over a celebration gets dressed at quick notice and greater. Dunzo had come as a messiah within the lives of busy Bangaloreans. But, what Dunzo additionally controlled to do was crack open the marketplace for on-demand concierge services.
Bharat quite simply acknowledges that. He states,
Dunno, but, doesn’t perform in Mumbai (but). And therein lies the possibility and first-mover benefit for RUSH. “We are seven years old on this enterprise and have visible a variety of reasonably-priced offerings come and move in no time. But our focus has usually been on creating a sustainable enterprise,” Bharat states.
RUSH shipping operations and increase
RUSSIA claims to have completed three hundred,000 obligations to date. Its delivery fleet consists of 60-80 executives at any given time. About a hundred and fifty tasks are processed every day, which goes up to 200-peculiar at some point of the pageant season. The common task charge is Rs 300 and might pass up to Rs 1,500 relying on the region, tour time, price of content to be delivered, and many others.
